This role focusses on digital marketing to maximize reach to manage and build up sales funnels, lead generation and nurturing campaigns
- Manage MEA website(s) and ensure keeping it updated and vital all the time
- Initiate and implement digital and social plan through aligning with global marketing team and other functions. Monitor and report results and key learnings
- Acquire and retain new customers through the management of all online and offline marketing channels relevant including, PPC, SEO/SEM, digital advertising, webinars, content syndication, email, social, lead nurturing, channel marketing and analytics
- Localization, adaption and production of content (i.e. text)
- Lead external suppliers to increase marketing´s contribution to revenue