EXPO 2020 in Dubai is a multinational, futuristic world exhibition where innovations and new ideas, as well as technology and progress, are celebrated and lived. People from all countries visit the exhibition to be informed and inspired on the topics of sustainability, mobility, opportunities and much more.

Therefore, it is an even bigger honour for VITRONIC Middle East team that will be on site from November onwards to share innovations and ideas in the field of Traffic and Smart City with the whole world.

Through our long-term customer, Dubai Police, we have the opportunity to be a part of EXPO 2020 for a limited time as part of the Dubai Ministry of Interior Platform.

On site, we will mainly present the application areas of our systems in the context of smart city solutions and traffic safety, and visitors will also have the opportunity to learn about the joint successes that VITRONIC Middle East has achieved with partners in the Middle East. These include, among others, achieving a significant reduction in traffic fatalities with the installation of the first traffic enforcement systems in the region in 2009. Between 2014 and 2018 alone, the number of fatalities from traffic accidents dropped from 712 to 468, despite a significant increase in new registrations and an exponential expansion of the road network.

Our presence at the Ministry of Interior's Fazaa Pavilion strengthens our long-standing partnership with this important ministry and our highly valued customer, the Dubai Police, and showcases to a wide audience our solutions for increased safety and better connectivity not only on the roads but across the infrastructure.

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VITRONIC is a world leader in industrial machine vision. The owner-managed group of companies develops innovative products and customized solutions in the growth industries of automation, healthcare, photovoltaics, logistics automation, body scanning solutions, and traffic technology.

With over 35 years of experience, VITRONIC offers a unique portfolio of systems and software for image and sensor-based quality inspection, identification, traffic monitoring, and toll collection. Customers include renowned companies such as B.Braun, BMW, Daimler, DHL, UPS, Toll Collect, Fresenius, and Sanofi, as well as government agencies and public authorities.

VITRONIC systems play a major role in ensuring the highest levels of quality and efficiency in the production processes of the automobile, photovoltaic, and pharmaceutical industries.

In logistics centers and cargo airports worldwide, VITRONIC's Auto-ID solutions efficiently capture and integrate shipment data and ensure the transparent flow of packages.

In the traffic technology sector, VITRONIC offers high-performance technologies to increase road safety, improve traffic flow and secure tolling revenue.

Since its founding in 1984, VITRONIC has grown continuously, and currently has over 1,000 employees.  It is represented in four continents and in over 80 countries. VITRONIC supports its international customers through its subsidiaries in North America, Europe, Asia and Australia, as well as through a global network of sales and service partners.

VITRONIC systems are developed and manufactured at the company's headquarters in Wiesbaden, Germany. In 2020, the Group’s total revenue was 152,5 million Euros.

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the machine vision people
Whether in automation or traffic engineering: With our systems our customers see more. The combination of hardware, data and intelligent evaluation makes applications and analyses possible that were unthinkable until recently. A previously hidden world becomes visible and usable.