VITRONIC reached another milestone on July 7, 2020. The company, with headquarters in Wiesbaden, restructured its three existing business units into two for a more effective structural integration of the various business areas. This will allow VITRONIC to take an even more customer-centric approach in the future. The two business units, Traffic Technology (tolling and traffic monitoring) and Automation (automotive, healthcare, logistics, photovoltaics, and 3D body scanning) will each consolidate their sales, product development, project management and service capabilities. Industry applications will also be interlinked more effectively to provide customers with more closely integrated solutions in the future.
We must proactively shape our own transformation and not just respond to external events.
The new structure will facilitate faster time to market for products, greater agility for implementing customer solutions, improved transparency, and better communication – with a clearer focus on customer needs. In this restructuring, the technology leader in machine vision is also paying tribute to its roots: a strong, global, corporate group with agile and transparent business units that employ streamlined workflows and are unified under one roof.
Management welcomed the directors of the business units on this special day. Effective immediately, Markus Maurer and Torben Posert will lead the Automation business unit for the automotive, healthcare, logistics, photovoltaics, and 3D body scanning industries.
Markus Maurer has been with the company since 1995. He started as a developer and team leader for optical character recognition systems. He then moved into sales for industry solutions, and has worked as head of the Industrial Automation department since 2017.
Torben Posert joined the company immediately after completing his studies in 2004. As an application engineer, he focused on logistics automation. After moving into logistics sales, he became the head of the Logistics Automation department in 2017.
Effective immediately, Thomas Preußer and Boris Wagner have been named responsible for the Traffic Technology business unit, which includes traffic monitoring and tolling.
Thomas Preußer has been a part of the VITRONIC family since 1989, and has been a machine vision solutions developer for all business divisions. Various responsibilities, including as PoliScan technical lead, strengthened his desire to understand the fundamentals of the technologies and solutions he was working with, and enabled him to effectively evaluate and further develop these.
Boris Wagner joined the company in 2013 and took on a variety of roles in sales for tolling and traffic monitoring solutions, and since then has been head of the traffic technology sales department. He is also a director of ERA, a VITRONIC subsidiary providing traffic enforcement services.
The heads of these business units will report directly to the board of directors, represented by VITRONIC Group CEO, Daniel Scholz-Stein.
“We must proactively shape our own transformation and not just respond to external events. We have been preparing for these new developments with the necessary long-term vision for quite some time. All four of these colleagues have the skills and mindset to lead their business units into the future. Each has worked for the company for many years, has led successful customer projects, identified new trends, and built strong networks within the organization. On behalf of the entire board of directors, we look forward to continuing our close collaboration with them and wish them much success in their new roles”, affirmed VITRONIC CEO Daniel Scholz-Stein, when introducing these forward-looking measures, following his appointment as CEO during the company's 35th anniversary celebration earlier this year.
VITRONIC is a world leader in industrial machine vision. The owner-managed group of companies develops innovative products and customized solutions in the growth industries of automation, healthcare, photovoltaics, logistics automation, body scanning solutions, and traffic technology.
With over 35 years of experience, VITRONIC offers a unique portfolio of systems and software for image and sensor-based quality inspection, identification, traffic monitoring, and toll collection. Customers include renowned companies such as B.Braun, BMW, Daimler, DHL, UPS, Toll Collect, Fresenius, and Sanofi, as well as government agencies and public authorities.
VITRONIC systems play a major role in ensuring the highest levels of quality and efficiency in the production processes of the automobile, photovoltaic, and pharmaceutical industries.
In logistics centers and cargo airports worldwide, VITRONIC's Auto-ID solutions efficiently capture and integrate shipment data and ensure the transparent flow of packages.
In the traffic technology sector, VITRONIC offers high-performance technologies to increase road safety, improve traffic flow and secure tolling revenue.
Since its founding in 1984, VITRONIC has grown continuously, and currently has 1,000 employees. It is represented on four continents. VITRONIC supports its international customers through its subsidiaries in North America, Europe, Asia and Australia, as well as through a global network of sales and service partners.
VITRONIC systems are developed and manufactured at the company's headquarters in Wiesbaden, Germany. In 2019, the Group’s total revenue was 155 million Euros.